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Utm builder icon

Utm builder Chrome Extension Analysis

SEO & Traffic Analytics

Chrome extension ID: debkcejopkpfoabgdkgajangnbdgjdld

A Chrome extension designed to streamline the creation of UTM tracking links. It provides a user-friendly interface to avoid manual entry errors and allows for the storage of frequently used link templates.

Developer:Lucian Fialho
Version:1.0.5.1
Size:617KiB
Last updated:
View developer profile
External:Chrome Web StoreOfficial website

Overview

Installs

1K+

Rating

★ 5.0

27 reviews

Languages

1 locales

Includes português (Brasil)

Market analysis

Review-backed positioning, friction, and market signals for this Chrome extension.

Backed by review samples

Macro category

SEO & Traffic Analytics

Pricing friction

Low review signal

Complaint intensity

Low review signal

Listing & review signals
Observed signals from store listing text and review samples.

Listing positioning

The product is positioned as a powerful tool for marketers and analysts to build UTM-parameterized URLs for campaign tracking. It emphasizes the ability to generate custom parameters, automatically detect existing ones, and use presets for efficiency.

Inferred product pattern

Single-purpose micro-utility for marketing workflow optimization.

Review-backed pain points

Users previously struggled with the inefficiency and high error rate associated with using spreadsheets to manage UTM parameters.

Observed feature gaps

No feature gaps were identified in the provided reviews, as users expressed high satisfaction with current capabilities.

Tags
UTM GeneratorCampaign TrackingMarketing UtilityURL Builder
Target users

- Digital Marketers

- Data Analysts

- Media Buying Teams

Primary use cases

- Creating tracking URLs for marketing campaigns

- Standardizing UTM parameters across teams

- Replacing manual UTM spreadsheets

Positive themes

- Time efficiency

- Reduction of manual errors

- Usefulness of presets

- Replacement for Excel spreadsheets

Negative themes

- No negative themes observed in provided samples

Observed friction

- No pricing friction observed in the provided data.

Evidence boundary: Data extracted from the store listing and 10 high-rating user reviews. The review sample is limited in size and contains only positive sentiment.
Complaint summaries
Review-backed complaint signals grouped by operational area.

Support

No support or account-related complaints observed.

Reliability

No reliability or performance complaints observed.

Privacy

No privacy or security complaints observed.

Access & pricing

- No clear monetization signal

- No account requirement observed

- No clear pricing signal

Store listing facts

Listing assets

- Screenshots: 1

- Videos: 0

- Languages: 1

Trust signals

- Developer contact

- Official website

Store metadata

- Version: 1.0.5.1

- Size: 617KiB

- Last updated:

Listing SEO keywords

Search intent keywords
Keyword signals for evaluating how users may discover, compare, or search for this extension category.

Core discovery

UTM builderURL parameter generatorcampaign tracking extension

Comparison

UTM builder vs spreadsheetsbest UTM generator chrome extension

Problem

UTM link errorsmanual UTM trackingcampaign link management

Alternative

Google Analytics UTM alternativeUTM link creator

Similar extensions

Jump to related discovery paths:

More in workflowMore from this developer

Screenshots

Utm builder screenshot

Links

Website: metricasboss.com.br

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